Full Job Description
Position Available: Digital Content Strategist
Company Overview
At Innovative Solutions Inc., we pride ourselves on being a leader in the tech industry with a proven track record of delivering cutting-edge solutions. Located in the heart of Ballston Spa, NY, we focus on enhancing the digital experiences of consumers through strategic content and groundbreaking technology. Join us as we revolutionize the way digital content is created, delivered, and consumed.
Job Description
We are seeking a passionate and experienced Digital Content Strategist to join our dynamic team. As the Digital Content Strategist, you will play a key role in shaping the online presence of our brand and driving engagement through compelling content. You will be responsible for developing and overseeing content strategies that align with our business goals and resonate with our target audience.
Key Responsibilities:
- Develop comprehensive digital content strategies that drive traffic, engagement, and conversions.
- Conduct thorough research to understand market trends, audience insights, and competitive landscape.
- Create and manage an editorial calendar to ensure timely delivery of brand-focused content.
- Collaborate with cross-functional teams, including marketing, design, and product development, to create cohesive content experiences.
- Optimize content for SEO, ensuring maximum visibility across all digital platforms.
- Analyze metrics and KPIs to assess the effectiveness of content strategies and make data-driven adjustments.
- Stay updated on industry trends, tools, and best practices to keep our content strategies ahead of the curve.
- Guide and mentor junior content staff, providing support in content creation and strategy execution.
Qualifications:
- BA/BS degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3-5 years of experience in a digital content strategy role, preferably within a high-revenue or tech-driven company.
- Proven track record of developing and executing successful content strategies that drive engagement.
- Strong understanding of SEO, analytics tools, and content distribution channels.
- Excellent writing, editing, and proofreading skills, with a keen eye for detail.
- Ability to work collaboratively in a fast-paced, deadline-driven environment.
- Outstanding organizational skills and a passion for storytelling.
Why Join Us?
At Innovative Solutions Inc., we believe that our employees are our greatest asset. We cultivate a creative and collaborative work environment where every team member contributes to our success. Here’s why you should consider joining our team:
- Competitive Salary: We offer a competitive salary and benefits package that reflects the value of your skills and experience.
- Innovative Environment: Be part of a team that embraces creativity and challenges the status quo, pushing the boundaries of digital content.
- Career Development: We invest in your growth, providing opportunities for professional development, training, and advancement.
- Work-Life Balance: We understand the importance of balancing work and life, offering flexible hours and remote work options.
- Community Engagement: Be part of a company that values giving back to the community, participating in local initiatives and charity events.
Application Process
If you’re ready to take your career to the next level as a Digital Content Strategist, we want to hear from you! Please submit your resume, a detailed cover letter, and a portfolio showcasing your previous work and content projects. Your portfolio should demonstrate your ability to craft engaging strategies and clearly communicate brand messages.
Location
This position is based in Ballston Spa, NY, a charming town known for its beautiful parks, historical sites, and vibrant local culture. You’ll find a welcoming community, rich history, and easy access to the metropolitan features of nearby Albany.
Join Us and Make an Impact!
As a part of the Innovative Solutions Inc. family, you will have the opportunity to shape the future of digital content while working alongside passionate and creative professionals. We look forward to welcoming a driven Digital Content Strategist to our team!
Innovative Solutions Inc. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.